We are the first to combine the benefits of classic wholesale and customized retail.
We operate our classic wholesale from showrooms in
FLAGSHIP / POP UP
we can organize everything for you from location to staff
we offer full service or as well help by assisting you to find the perfect solution for your vision
your product is placed direct on the market
instant go to marketing strategy
high brand building through strong market visibility
BEAUTIFUL BRANDS, founded in 2009 by Alessandro Urna and Maurizio Proietti, is located in Berlin.
At first, the company’s objective was to focus on two core business activities in the fashion industry: wholesale and retail.
After a few years we realised that merging these two activities to ONE CONCEPT would increase the amount of business opportunities while also helping us reach our financial targets.
Values like honesty, cooperation, trust, ethics, respect and ambition are key for us in order to maintain successful long-term collaborations with our partners.
Our wholesale network partners with a number of agencies in Germany, Austria and Switzerland. In addition, we can support your retail business with our expertise in shop management, location research, store openings, recruitment, and our professional network, which we grew over many years in the industry.
Proietti Urna GbR